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What Is the "Paused" Status?

In Ads Manager, the "Paused" status is shown in a black tag. 


The most common reason for the Paused status is that you have paused the ad campaign directly in Facebook. If you pause the campaign in Facebook, that will be reflected in PSAI with the black "Paused" tag.

Other possible reasons for the Paused status include:

Please note that pausing your ad campaign within Facebook is the only change that will be reflected here in PSAI. If you change the ad's duration, wording, or budget directly within Facebook, then these changes will not be reflected from your Ads Manager dashboard.