The weather widget is one of PSAI's customizable drop-on tools that helps you convert more leads through your website. This widget looks similar to a regular quote form, but it offers an immediate and unique benefit to entice homeowners to engage: an extreme weather report based on their home address.
Learn more about the weather widget below.
How Does the Weather Widget Work?
As you can see in the screenshot above, the weather widget looks and functions similarly to a quote form. The major difference is that once the website visitor fills out the form, they'll be presented with an instant storm report like the one below.
A storm report details the five most recent weather events to affect a home address, encouraging the homeowner to take action.
How Do I Add the Weather Widget to My Website?
It's easy to put PSAI's weather widget on your website. The basic process is as follows:
- Create your weather widget
- Customize your widget's text, color, form fields, and more
- Add your widget to your website by copying and pasting code
When creating your weather widget, you can choose exactly how you'd like the widget to display: as an embedded form (like the example at the top of this article), as a floating button, or as an exit intent popup (shown in the screenshot below).
Not sure what the different display styles look like? View examples of embedded vs. floating site tool display types.
Why Use the Weather Widget?
The weather widget is a great way to provide value to your website visitors and to encourage them to take action. Homeowners who might otherwise leave your site may find the appeal of a custom weather report too good to pass up!
Beyond the unique value of a customized storm report, the weather widget provides the additional benefit of flowing leads into the Com Portal.
You'll be able to identify weather widget leads through the storm cloud icon (shown above). By clicking on the lead, you'll able to view their form submission, contact information, and weather report.
From here, you and your teammates can take multiple actions to nurture and convert the lead! Everything can be done in one place:
- Send an email or SMS
- Calculate a Predictive Portrait and PMI
- Assign the lead to your teammates
- Take internal notes, including file uploads
- Send images, PDFs, or other attachments
What Other Weather Tools Are Available?
The weather widget is just one of the many weather-related tools available through your PSAI platform! Explore the resources below to see how else you can utilize our innovative weather technology:
- Send a storm report through the Com Portal
- View a home's storm data in a Predictive Portrait
- Explore the weather map for storm opportunity
- View the daily or hourly weather outlook for a location
- Launch a storm campaign on Facebook and Instagram
- Use PSAI weather tools while doorknocking